Eco Assist Challenge

Honda approached Mzure to make a custom game experience in support of their new driving mode, the Eco Assist. Within 30 days the team built an immersive three level experience that showcased the actual physics and handling of the new Civic model. To support the interactive experience a full cabinet was constructed complete with 42” monitor, air compressors and seat rumblers to simulate the driving experience.

The project went on to win Best In Show at the Detroit Auto Show and spent three years traveling the US and Europe in support of the Honda brand.

Investin U

Honda supports youth organizations all over the world. In order to provide added content for their financial services division they requested a custom mobile experience that could both teach and entertain young people learning about personal finance. Mzure built a 100+ level mobile game that was part match 3 and part board game. The game was given away in the app stores and used by organizations like The Boys and Girls Clubs to teach personal finance.